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Monday, February 28, 2011 - AKESIOS AD-DIRECTION selected by Ziplocal to power its hyperlocal leads program, LocaLeads
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AKESIOS becomes an official Microsoft Advertising adCenter ResellerMonday, February 28, 2011 Akesios today announced its collaboration with Microsoft Advertising to resell adCenter to its channel sales partners. Akesios provides its Ad-Direction technology and its large distribution network to large and small publishers to enable them to sell the high quality leads to local businesses at the low prices, whether as an extension to an SEM program [...] 
Posted by Ben Barney |
AKESIOS AD-DIRECTION selected by Ziplocal to power its hyperlocal leads program, LocaLeadsTuesday, December 07, 2010 LONDON, UK – Akesios has been selected by Ziplocal to provide its multi-media hyperlocal advertising platform, Ad-Direction, to manage and fulfil the Ziplocal leads based product, LocaLeads. Ziplocal recently launched LocaLeads, a pay-for-performance digital advertising program that distributes hyperlocal advertising content from small and medium size businesses (SMBs) to web and mobile publishers across North [...]
Posted by Ben Barney |
Greg Sterling reviews Akesios Lead Management PlatformWednesday, September 15, 2010 Greg recently described Akesios' Ad-Direction as a "sophisticated lead management solution to Local Channels"
Posted by Ben Barney |
And the NEW Facebook isWednesday, May 26, 2010 I am willing to stick my neck out and predict the next Facebook, the next gargantuan, multi-billion dollar company.
Posted by Ben Barney |
Local Listing Submission ProductsThursday, April 15, 2010 The Local Search marketplace is becoming a crowded space with the proliferation of new online only directories, review sites and niche verticals launching to compete with the incumbent Yellow Pages companies.
However, the result is that SME’s are now more confused than ever about where their business is listed. Changing your address or telephone number has become a very difficult process to manage effectively and speedily in order to ensure you do not lose customers in the process.
Listing verification and submission services are opening up to solve such problems.
Posted by Ben Barney |
AKESIOS launches white-label IYP platformFriday, February 19, 2010 Akesios today launched an online directory platform, Business Search, which is a white labeled, fully managed and supported solution. Uniquely, it comes pre-wired with monetisation opportunities either to be packaged and sold by the publisher or provided by 3rd parties as content on a revenue share basis.
Posted by Ben Barney |
Digital marketing set to soar in 2010 at the expense of print mediaFriday, February 05, 2010 Digital marketing will surge by 17% in 2010 according to ExactTarget (in conjunction with Econsultancy). However the most striking part of this survey is demonstrated by the fact that 28% of marketers surveyed will shift ALL their marketing budget online. To also support the raising confidence levels in businesses as we come out of recession, 66% will be increasing their digital marketing budgets this year.
Posted by Ben Barney |
AKESIOS is recognised in eConsultancy award: Innovation in Lead Generation OnlineMonday, January 11, 2010 LONDON, UK – Akesios recently announced its involvement in bringing the Skype business funded click-to-call product to market at European Directories that turns online search for businesses into calls for businesses (Full Press Release here).
This groundbreaking advertising program from a partnership between Skype and European Directories has been recognised by eConsultancy’s 2009 Innovation Awards, by winning the award for “Innovation in Lead Generation Online”. eConsultancy recognised in particular the product design and business model behind this program.
Posted by Ben Barney |
